ALINA STANILA

Founder & Creative Director of
Mystic Moods

Alina Stanila is a British fashion designer, creative director, fashion technologist, entrepreneur and author. She is the Founder and Creative Director of Mystic Moods, an independent British fashion brand combining locally crafted clothing with customer-facing technology designed to extend clothing lifecycles. She developed the Garment Journey Platform, a customer-facing fashion technology platform designed to extend the relationship between customers and their garments beyond the point of purchase. She is also the author of Does It Make Money? The Roadmap to Sustainability in Fashion — What It Takes to Work.

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ALINA STANILA

About

Alina Stanila is a designer, founder, and researcher working at the intersection of fashion, circular design, and material transparency. She is the founder and creative director of Mystic Moods, a seasonless womenswear studio exploring emotional durability, thoughtful production, and long-term value in clothing.Her work focuses on developing garments through a fabric-first process using reclaimed, surplus, and deadstock materials. Through restrained silhouettes and carefully selected textiles, her design approach balances structure and softness while aiming to extend the lifecycle and meaning of garments.Alongside her design practice, Alina’s work expands into writing and research around circular fashion, transparency in supply chains, and the emotional relationships people develop with clothing. These ideas inform both the philosophy behind Mystic Moods and her broader creative practice.Beyond the brand itself, she has developed projects exploring new ways of communicating transparency and responsibility in fashion, including the development of a transparency application designed to help consumers understand the lifecycle and material journey of garments.Her work continues to investigate how fashion can move beyond seasonal consumption towards systems built on care, repair, and continuity.-

ALINA STANILA

Archive: Press & Publications

Early work and press coverage reflect experimental research into form, structure, and material systems, which continues to inform the development of Mystic Moods.

EIN Presswire

British Fashion Brand Mystic Moods Launches Customer-Facing Garment Journey App to Extend Clothing Lifecycles
2026

Coverage of the launch of the Mystic Moods Garment Journey Platform, highlighting the brand’s customer-facing fashion technology and approach to extending clothing lifecycles through transparency and post-purchase engagement.